In 2023, Lotte Hotel and The Shilla ranked first in the hotel service industry in terms of brand competitiveness, each with a score of 76 out of 100. All four brands listed had their scores reduced compared to the previous year.
National Brand Competitiveness Index of hotel brands in South Korea in 2023
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JoongAng Ilbo (The Central Times). (September 24, 2023). National Brand Competitiveness Index of hotel brands in South Korea in 2023 [Graph]. In Statista. Retrieved June 15, 2024, from https://www.statista.com/statistics/666767/south-korea-hotel-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of hotel brands in South Korea in 2023." Chart. September 24, 2023. Statista. Accessed June 15, 2024. https://www.statista.com/statistics/666767/south-korea-hotel-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2023). National Brand Competitiveness Index of hotel brands in South Korea in 2023. Statista. Statista Inc.. Accessed: June 15, 2024. https://www.statista.com/statistics/666767/south-korea-hotel-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Hotel Brands in South Korea in 2023." Statista, Statista Inc., 24 Sep 2023, https://www.statista.com/statistics/666767/south-korea-hotel-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of hotel brands in South Korea in 2023 Statista, https://www.statista.com/statistics/666767/south-korea-hotel-brand-competitiveness-index/ (last visited June 15, 2024)
National Brand Competitiveness Index of hotel brands in South Korea in 2023 [Graph], JoongAng Ilbo (The Central Times), September 24, 2023. [Online]. Available: https://www.statista.com/statistics/666767/south-korea-hotel-brand-competitiveness-index/